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Nov 27, 20245 min read
Which Businesses Need Digital Marketing the Most?
By Elliot Gustafson November 27th, 2024 In today’s fast-paced digital world, businesses across all industries rely on digital marketing...
Nov 20, 20244 min read
How Does Digital Marketing Work?
By Elliot Gustafson November 20th, 2024 Digital marketing is a fast-growing field that uses the internet and online-based technologies to...
Nov 13, 20244 min read
How do Beginners Start a Career in Digital Marketing?
By Elliot Gustafson November 13th, 2024 Starting a career in digital marketing can be both exciting and overwhelming. The digital...
Nov 6, 20245 min read
Is Digital Marketing Still Relevant for Businesses?
By Elliot Gustafson November 6th, 2024 In today’s digital age, many business owners are wondering: Is digital marketing still relevant?...
Oct 30, 20243 min read
Is Digital Marketing a Good Career?
By Elliot Gustafson October 29th, 2024 In today’s rapidly evolving digital landscape, many individuals are considering a career in...
Oct 23, 20244 min read
Can You Teach Yourself Digital Marketing?
By Elliot Gustafson October 24th, 2024 In the fast-evolving world of digital marketing, one of the most common questions people ask is...
Oct 16, 20245 min read
How Do I Start a Career in Digital Marketing?
This is a quick easy to read post for those considering to start a career in digital marketing
Sep 24, 20243 min read
Teaching Digital Marketers in the AI Age: The Role of Simulations
As digital marketing evolves, educators face the challenge of preparing students for a landscape increasingly influenced by AI
Sep 11, 20242 min read
Novela and the University of Mary Washington: Digital Marketing and AI Education
Starting in Fall 2024, Novela’s digital marketing simulations will be a core component of UMW’s marketing courses
Aug 22, 20242 min read
Novela and the University of Wisconsin: Elevating Digital Marketing Education to New Heights
We are thrilled to announce an exciting partnership between Novela and the University of Wisconsin
Aug 4, 20242 min read
You're Invited! Webinar with Cindy Hsiao, Thursday 8th August
As brands increasingly rely on digital channels to engage with consumers, traditional methods of brand measurement are often found...
Jul 22, 20242 min read
Step Up Your Marketing Game with Novela's Hands-On Digital Marketing Course
We are thrilled to introduce our new course, Applied Digital Marketing: Real-World Skills for Success , designed to equip you with...
Apr 15, 20242 min read
You're Invited! Webinar with Rx Islam from Jellyfish, Friday 26th April
Join us for "Educating the AI-Enabled Marketer: What’s New in Digital Marketing Training?"
Apr 9, 20241 min read
You're Invited! Webinar with Tom Goodwin, Thursday 18th April
Join us for "Bold Impressions: Bringing Big, Beautiful Ideas to the Digital Advertising Canvas," where we dive into the world of digital...
Mar 15, 20241 min read
You're Invited! Join Karen Mahon from Emeritus: Unleashing the Potential of Immediate Feedback in Online Learning
Discover the transformative power of feedback in online education with Karen Mahon, SVP of Design at Emeritus, in our free(!) webinar
Mar 10, 20244 min read
Teaching the Principles of Marketing Through Simulation: Novela's Interactive Approach
Novela's innovative marketing simulations teach the principles of marketing through active learning and immersive stories.
Feb 14, 20244 min read
Mastering Match Types in Novela's Digital Marketing Simulations
In this third article of the Novela SEM Mastery Series, we will demystify match type for budding search marketers.
Feb 11, 20244 min read
Mastering the Market: Navigating Competition and Relevance in A Digital Marketing Simulation
In this second article of the Novela SEM Mastery Series, we dive into the vital aspects of understanding Competition and Relevance
Feb 5, 20247 min read
Introducing the Novela SEM Mastery Series: The Art and Science of Keyword Research
Welcome to the first installment of our series on Pay-Per-Click (PPC) advertising in the Novela digital marketing simulation
Jan 16, 20242 min read
Novela and University College Dublin: Pioneering the Future of Digital Marketing Education
We are excited to announce a dynamic new partnership between Novela and University College Dublin, a leading light in higher education.
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