pedagogy | Novela

You're Invited! Join Karen Mahon from Emeritus: Unleashing the Potential of Immediate Feedback in Online Learning

Discover the transformative power of feedback in online education with Karen Mahon, SVP of Design at Emeritus, in our free(!) webinar

Teaching the Principles of Marketing Through Simulation: Novela's Interactive Approach

Novela's innovative marketing simulations teach the principles of marketing through active learning and immersive stories.

Mastering the Market: Navigating Competition and Relevance in A Digital Marketing Simulation

In this second article of the Novela SEM Mastery Series, we dive into the vital aspects of understanding Competition and Relevance

Introducing the Novela SEM Mastery Series: The Art and Science of Keyword Research

Welcome to the first installment of our series on Pay-Per-Click (PPC) advertising in the Novela digital marketing simulation

How to Train the Next Generation of Social Media Marketers for the Booming Advertising Industry

Novela, building on the success of our acclaimed search marketing simulations, is set to launch a pioneering social media simulation in 2024

Embracing Experiential Learning: The Key to Educating Tomorrow's Marketers

As we look to the future, marketing education must evolve. Simulation-based learning is more than just a tool; it's a necessary revolution i

The Digital Marketing Skill Set: A Comprehensive Guide

Digital marketing is a dynamic, fast-evolving field that demands a spectrum of skills for any individual aiming to make a mark in this...

What is the Best Way to Learn Digital Marketing?

What is the best way to learn digital marketing? We compare courses, resources, and simulations.

"Google's Ad Auction is Rigged" - How Should Educators Respond?

The antitrust case against Google suggests that the tech giant may have misled advertisers and publishers about digital ad auction prices.

The Building Blocks of AI Skill Mastery: Learning from Euclid

Euclid's approach of basic skill mastery, layered complexity, and plenty of engaging examples could show us the way forward in the AI age.

How Wittgenstein's Ideas Can Revolutionize AI Skills Training

"Understanding a sentence means understanding a language. Understanding a language means understanding the form of life to which it...

Mastering Knowledge in the Age of AI: Lessons from Spinoza

In this series, we'll explore the history of epistemology (the theory of knowledge) and its relevance to our modern world.