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Novela and Imperial College London Team Up to Advance Marketing Education

Updated: Jan 16

We are thrilled to announce a groundbreaking partnership between Novela and Imperial College London, bringing the Novela Search Marketing simulation to Imperial’s prestigious Marketing courses in 2024.


Innovation and Excellence

Imperial College London, ranked 6th in the world for 2024, has consistently been at the forefront of delivering world-class education. Its MSc programs are known for shaping the astute marketing leaders of tomorrow. This collaboration is a testament to the commitment both Novela and Imperial share in providing unparalleled, forward-thinking educational experiences.


Bringing Hands-On Digital Marketing to the Classroom

Novela’s search marketing simulation will offer Imperial’s students an unrivaled opportunity to dive into the nuances of modern digital marketing. Through our interactive and immersive platform, students will tackle real-world challenges, make strategic decisions using live data, and witness the outcomes in a simulated environment.



Why Novela?

At Novela, we believe in learning through experience. Our platform goes beyond traditional teaching methods to offer a play-to-learn environment that’s both engaging and educational. With Novela Search, students can develop practical skills in digital marketing and apply them in a risk-free, dynamic setting. This hands-on approach not only enhances learning outcomes but also equips students with the confidence to navigate the complexities of the digital marketing landscape.


A Future of Interactive Learning

Our partnership with Imperial College London is a significant milestone in our journey to revolutionize marketing education. By integrating Novela’s simulations into their curriculum, Imperial demonstrates a commitment to fostering a practical learning experience that is both rigorous and relevant.


Stay tuned for more updates as we roll out Novela at Imperial College London.


The future of marketing education is here: it's interactive, impactful, and infused with innovation.


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